Your brand should do more than exist—it should speak, resonate, and convert.
We’re here to take you from “it’s fine for now” to “this brand is everything.”
At Willow Creative Co., we don’t do surface-level. We dig deep into your vision, your audience, and your goals—so every design decision is intentional. No fluff, no guesswork. Just strategy-driven, artfully crafted branding and design that gives your business the presence it deserves.
"THE GLOW UP"
BRAND IDENTITY DESIGN
Beyond visuals, we develop compelling brand messaging and positioning strategies that highlight your unique value and further connects with your audience.
✔ Brand Strategy Consultation – Defining your brand’s vision, values, and audience.
✔ Logo Suite – Primary logo, secondary logo, and submarks for full versatility.
✔ Typography & Color Palette – Thoughtfully selected fonts and colors to establish brand recognition.
✔ Custom Brand Elements – Iconography, patterns, or textures to enhance your visual identity.
✔ Brand Application Mockups – See your brand in action with real-world mockups like packaging, signage, and merchandise.
✔ Brand Style Guide – A detailed PDF outlining logo usage, colors, fonts, and visual direction to keep your brand cohesive.
✔ Mini Social Media Pack – A set of branded Instagram templates or profile assets to kickstart your online presence.
Your website isn’t just a link—it’s your brand’s home base, first impression, and 24/7 salesperson. With The Power Platform, we create stunning, high-converting websites that don’t just look good—they work.
✔ Website Strategy Consultation – Understanding your brand, goals, and audience to craft a site that truly works for your business.
✔ Custom Web Design – A fully tailored design that aligns with your branding
✔ Homepage + Core Pages – Includes About, Services, Contact, and any additional essential pages.
✔ Mobile-Optimized Design – A seamless, responsive experience on all devices.
✔ Basic SEO Setup – Meta descriptions, alt text, and foundational optimizations to improve searchability.
✔ E-Commerce Integration – Set up for digital or physical products if needed.
✔ Interactive & Engaging Elements – Animations, hover effects, and strategic layouts to keep visitors engaged.
✔ Google Analytics Setup – Get insights into visitor behavior, traffic sources, and engagement to make data-driven business decisions.
✔ Website Training & Launch Support – A walkthrough on how to manage and update your site
Every post, story, and asset is designed to align with your brand identity while maximizing engagement and visibility.
✔ Social Media Strategy Consultation – A deep dive into your brand’s social media goals, audience, and aesthetic direction.
✔ Custom Branded Social Templates – A set of Canva or Adobe templates for cohesive and effortless posting (feed posts, carousels, and stories).
✔ Eye-Catching Reels & TikTok Covers – Professionally designed covers to keep your video content polished and on-brand.
✔ Highlight Covers & Profile Assets – Custom Instagram highlight icons and a branded profile setup for a strong first impression.
✔ Content Mockups & Brand Integration – Visualizing your content in action, from Instagram feeds to story previews.
✔ Engagement-Boosting Graphics – Infographics, quote templates, and interactive posts designed to spark shares and saves.
✔ Launch Graphics or Promo Materials – Announce new offers, launches, or events with attention-grabbing visuals.
✔ Guidelines for Consistent Content – A style guide to ensure brand consistency across all social platforms.
we craft a brand photoshoot that goes beyond aesthetics, ensuring every shot aligns with your identity, messaging, and goals.
✔ Creative Strategy & Concept Development – We start with your brand’s vision, crafting a concept that aligns with your messaging, aesthetics, and audience.
✔ Mood Board & Shot List – A detailed guide mapping out the shoot’s vibe, colors, locations, poses, and must-have shots.
✔ Location Scouting – Finding the perfect setting(s) to bring your brand to life.
✔ Styling Guidance – Outfits, props, and set design recommendations to create a cohesive, polished look.
✔ On-Site Creative Direction – Ensuring every shot captures your brand’s essence, guiding photographers, models, and stylists for the best results.
✔ Brand Application Mockups – See how your photos can be used across social media, websites, packaging, and more.
✔ Mini Social Media Pack – A curated selection of images optimized for Instagram, TikTok, LinkedIn, and beyond, so you can start sharing immediately.
✔ Post-Shoot Brand Style Guide – A reference for future shoots, ensuring long-term brand consistency.
